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Sales training

Winning sales and marketing plan and successful selling strategy


Do you want to create effective sales plan and successful marketing startegy?


Trainers: Miodrag Kostic and Marko Burazor - 3 days


Where are your sales now? Where do you want to go? How are you going to get there?


For your sales force the result of this training is practical sales and marketing tool they can successfully use to measure, analyze and improve their selling process!

Training content
  1. What is your business about?
  2. What is your business environment?
  3. What is your competitive environment?
  4. What are the main business goals of your company?
  5. What is the business strategy of your company?
  6. What are the main sales goals of your company?
  7. What is the sales strategy of your company?
  8. What are the individual (measurable) sales goals of your company?
  9. What are the timetables (deadlines) to accomplish sales goals?
  10. How is your sales force organized (sales organization)?
  11. What are your current sales activities?
  12. What are your sales results (sales parameters)?
  13. What are the phases of your selling process?
  14. What are the steps of your selling process?
  15. What are personal selling skills and experience of your sales force?
  16. How are relationships with other company departments?
  17. Who are your stakeholders (who will cry if you die)?
  18. Who are your strategic partners and strategic alliances?
  19. How do you gather sales information (intelligence gathering)?
  20. What are the information on your clients?
  21. What are the information on your market?
  22. What are the information on your competition?
  23. What are the information on your industry?
  24. What are the information on your products/services?
  25. How do you manage relations with your potential clients?
  26. How do you manage relations with your existing clients?
  27. How do you perform and manage customer service?
  28. How do you measure-record your sales results?
  29. What is your sales reporting (recording) system?
  30. What is the SWOT analyses for your company’s sales?
  31. What is the SWOT analyses for your products/services?
  32. What is the marketing strategy of your company?
  33. How would you fulfill your sales goals (essence of your sales plan)?
  34. How would you organize your sales force (sales organization)?
  35. How would you measure and control fulfillment of your sales goals?
  36. How would you carry out your sales support actions?
  37. How would you establish strategic partnerships and alliances?
  38. How would you gather sales information?
  39. How would you carry out strategy and tactics of gaining new clients?
  40. How would you create communication channels to new customers?
  41. How would you carry out strategy and tactics of CRM (existing customers)?
  42. What would be the steps of your selling process?
  43. How would you create loyalty programs for your clients?
  44. How would you plan and create your sales budget?
  45. What would be your sales action plans (timetable)?
  46. What are the actions and timetables to create a sales department?
  47. What are the actions and timetables to maintain your sales department?
  48. How would you measure-record your sales results?
  49. Who would control and how would you control sales action execution?
  50. How would you evaluate your sales plan execution?

50 questions + 50 right answers = better sales + higher profit


Download sample of our 'Direct Selling Training' Power Point presentation (1.2 MB)

This practical competency-based sales management training-workshop is highly interactive, with lots of role-playing to acquire practical sales management knowledge.

3 business days training (21 hours)

Trainer - Miodrag Kostic - Director of 'VEZA'Inc.
Trainer - Marko Burazor - Director of 'BCAgency'

Please call us: +381 63 60 80 26 - Email: info@businessknowledge.biz


Reservations and application: This interactive in-house training is performed in English and Serbian language, and according to pre-defined schedule, for groups of participants, per your individual requests.
These in-house trainings are available in English language to organizations throughout the European region, in:
Danmark Denmark Nederland Netherlands Suomi Finland Finland Portugal Portugal Portugal Portugal Belgique België Belgium Ireland Eire Ireland Eesti Estonia Latvija Latvia Lietuva Lithuania Polska Poland Ceska Republika Czech United Kingdom Republic Slovensko Slovakia Deutschland Germany Sverige Sweden España Spain España Spain Italia Italy Slovenija Slovenia Österreich Austria Magyarország Hungary Malta Malta Ellada Greece Former Yugoslav Republic of Macedonia Bulgaria România Romania Hrvatska Croatia Turkey Κύπρος Kypros Cyprus France France France France Luxembourg Luxembourg Norge Norway Rossija Russia Ukraïna Ukraine Republica Moldova Moldova Island Iceland Azarbaycan Azerbaijan Hayastan Armenia Bosna i Hercegovina Bosnia and Herzegovina Crna Gora Montenegro Shqiperia Albania Srbija Serbia Belarus' Belarus Georgia Schweiz Suisse Svizzera Switzerland Città del Vaticano Vatican City State Monaco Monaco Andorra Andorra Liechtenstein Liechtenstein San Marino San Marino

Download Power Point presentation of our education and consulting services (1.5 MB)

Please contact us at: info@businessknowledge.biz, or call: +381 63 60 80 26